QMP Institute Workshop Listing

Preparing your team with the tools, capabilities and process disciplines that increase the likelihood of long-term economic success

(click on the workshop title for more information and content details)

QMP™ Market Strategy Formulation Workshop

This one-day workshop reveals the research-proven fundamentals of how to formulate sound market strategy. Combining principles assembled from 60 years of marketing research and 5,000 years of military history, this program presents a simple set of useful strategy-development tools for marketing and sales practitioners. Attendees will come away with an enlightened understanding of how to create sound and successful market strategies.

QSP™ Sales Skills and Process Workshop

This QSP sales workshop teaches salesmen and sales managers (beginners or veterans alike) how to manage their time, energy and resources to optimize the growth and profitability of their customer base. The simplified 4-step sales process is enhanced with techniques and tools for assessing real customer needs, reading people and buyer-types, formulating sales strategy, discovery and qualification techniques, discovery and listening skills, avoiding price-competition, selling value, gathering market intelligence and tracking opportunity pipelines. Software included.

PEP™ Performance Excellence Workshop

Investing in building a culture of Performance Excellence is like planting in good soil. Plant marginal seed in good soil and you’ll get a crop. But, plant excellent seed in bad soil and you get nothing. Good strategy and people are not enough. A culture of performance excellence assures success . This one-day workshop helps organizations understand what it takes to deploy such a culture - tools and techniques for assuring execution. You’ll learn the 10C’s of stalled progress, the 7 laws of performance excellence, the 6 laws of Absolute Honesty and how to create a mind-set that drives to results.

QMP™ Certification Program (quoted on request)

Attending all four QMP workshops, plus completing a company-specific project, qualifies an individual for QMP Certification. In addition to the inherent benefit of learning to use an effective skill set and a tool kit, certification qualifies the individual to be a trainer in his or her own firm, using copyrighted QMP materials..

Business Development Workshop

This QMP Business Development workshop serves as the tactical deployment manual for launching a new strategic initiative. The program shows how to focus and allocate your marketing budget for most impact, how to get to the heart of the value proposition and how to pick the right mix of tactical marketing investments (web, promotion, publicity). A unique part of this program illustrates how to accelerate the adoption of an innovation.

QMP™ Institute Workshop Listing

Change Management (New!)

This full-day workshop introduces methods for leading successful change in an organization. Through this workshop business owners and leaders will work through the steps required for leading successful change. You will develop a change roadmap and learn methods for implementing a sustainable change. In addition, attendees will engage in exercises that help clarify their personal leadership brand.