QMP Market Strategy Workshop

Workshop Content

· The 6 classes of successful strategies

· 12 criteria for assessing the attractiveness of target markets

· The adoption of innovation

· Leveraging the intra-market network (viral marketing)

· RPQL and its role in strategic success

· Pricing and the economic value strategies

· Channel-to-market strategies

· Strategic alignment

· Strategy deployment (testing new strategies)

· The Seven Laws of Performance Excellence

· Launching new Business Development Initiatives

· Market intelligence feedback

Registration Fee: $ 995

Who should attend:

· Product Managers

· Marketing Managers

· Sales Managers

· Engineers and Entrepreneurs

· General managers, CEOs

Lear the process and techniques that achieved 55% a year growth for 7 years for one company, grew a customer base for a software company from 1 to 1000 customers in 3 years and took a business that was about to be shut down from near collapse to winning orders of more than $1M from hospitals while raising prices.

The one-day QMP Market Strategy Workshop provides a field-proven suite of tools and techniques for achieving rapid growth through market focus and targeted business development initiatives.