Workshop Content

 

· Identifying the Most Lucrative Markets and Target Accounts

· Understanding the Universal Buyer Process™ Model

· Building a knock-out Sales Tool Kit

· Customer Economic Benefits Modeling

· The Four-Step QSP Sales Process

· Qualification ( the ICP and 6 Criteria )

· Discovery: Questioning and Listening Skills

· Revealing Latent Customer Needs and Opportunities

· Discovering Competitor Vulnerabilities

· Buyer Types and Decision-Making Processes

· Formulating Account and Opportunity Sales Strategies

· Follow-Through ( overcoming the final barriers to closure )

· Managing your Sales Opportunity Pipeline

· Attendees strategize and work on their own account opportunities

· Growing your Account Portfolio

 

Registration Fee: $695

 

Who should attend:

· Product Managers

· Marketing Managers

· Sales Managers

· Business Development Managers

· Entrepreneurs

 

The QSP Sales Workshop provides immediately useful techniques and tools that have been proven to improve sales productivity, win rates and sales growth. Join us for an enjoyable and enlightening day of sales talk with a qualified instructor and a group of your peer sales professionals. Learn from both the QMP Institute and each other.

The QMP™ Sales Skills and Process Workshop

Rounded Rectangle: Attendee Comments

We achieved an astonishing 47% increase in sales and margin in the 2 years since deploying the QSP program. The process allowed me to arm my sales team with clear and concise methods for market assessment, customer discovery and opportunity qualification. It taught us to understand, communicate & deliver real value to our customers.”		
Regional Sales Manager, Wholesale Distribution

“The QMP process gets a company quickly focused on the best markets, shows you ways to get the most mileage from your marketing expenditures and provides a set of sales disciplines that cleans the dead wood out of the sales pipeline and moves the good accounts rapidly to closure.”  		
Lon Leneve, COO, Compli, Inc.

“QSP is a disciplined sales process that anyone can learn and master. It teaches an invaluable set of skills and tools – assets you take with you the rest of your career - and when applied in a disciplined fashion QSP will quickly and positively impact your individual and group results.” 			
Vice President of Sales, Medical Equipment

Other participant comments:

“... Excellent! Definitely tools to use immediately”

“… I believe this will really improve our sales if we stick to it”

“... Definitely a very good process I can apply to my business”

“... This (process) will really help us qualify our (opportunities) and allow us to spend more time where we  have the best chance of closing business”

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Sound Strategy, Rapid Results, Lasting Impact™ 

Workshop Date